Today’s theme is to explore the nature of colour. I chose yellow, simply because everywhere I looked today yellow literally leaped out at me. For those heading into spring it is the vibrancy of emerging new life, growth and warmth in splashes of colour – bright daffodils, lemon throated frangipani, buttercups and roses. Nature’s shades of yellow against backdrops of greens soothe and cheer the soul.
When I walked into The Retired Husband’s mancave, yellow leapt out at me from every nook and crevice – the handle of a hammer, buckets, storage containers, funnels, hazardous substance containers. I guess it’s easily seen when you’re having a ‘man look’ for something
It quickly became obvious to me as I drove to the shops, walked through the carpark and supermarket, that the advertising and marketing gurus use colour very effectively. Bright yellow is everywhere. Because it is eyecatching. Shop signs and advertising banners yell a loud yellow often contrasted with black or bright blue. It is effectively used in alerting the public to danger, hence its prevalence in pedestrian and traffic signs, council workers’ vests and hazard notices.
© Raili Tanska